Sector

Entertainment

A brand-new medium for characters, worlds and live experiences audiences can walk right around.

Entertainment on a Voxel Photonics volumetric display

Volumetric displays give entertainment a format that has only ever existed in science fiction: characters and scenes that occupy real space, viewable from every side. From animated characters to game worlds and music visuals, content leaps off the screen into a shared object the whole room reacts to.

The way audiences spend is shifting. Traditional shops are giving way to product activations, and live shows are being augmented with ever more complex interactive visuals. Research shows people increasingly seek out experiences over material things, so capturing attention and holding it now demands a continuously evolving digital portfolio. For digital creatives, there has never been a better time to build new and unique installations.

Because it is glasses-free and social, the experience is inherently communal, perfect for arcades, location-based entertainment, brand activations, retail flagships and events where a crowd gathers and films what they see. Every angle is a new photo, and every photo travels. Where flat LED screens dominate trade shows and events, Voxel Photonics' display technology brings people together face to face, recreating the social dynamic of board gaming but with interactive, captivating 3D visuals.

Real-time rendering lets the display respond live to controllers, motion and audio, so creators build interactive shows and games rather than static loops. With support for standard 3D formats, existing assets and pipelines come across with minimal friction.

Bring your content to the volume

VoxelStudio, included with every display, plays the common 3D formats your team already uses: GLB, glTF, OBJ, FBX and STL, so most content is drag-and-drop.

For anything bespoke, the Voxel Photonics SDK (C, C++ and C#) lets you integrate your own formats and render your software directly to the display. Many open libraries for other 3D and scientific formats can be wired in the same way.

For applications that demand the highest visual fidelity and performance, we recommend Unreal Engine, whose real-time lighting and GPU-accelerated workflow pair naturally with the display.

See it for yourself

Put your content in the volume

Explore the VX2 and VX2-XL, try the live simulator, or talk to us about your use case.

We are also looking for creative companies to push volumetric further: manufacturing custom display configurations and building bespoke software integrations as a proof-of-concept project.